CRM & ERP Integration for Unified Data
Connect your CRM, ERP, and core business platforms into a unified ecosystem. Eliminate manual data entry, reduce errors, and gain complete visibility across sales, operations, and finance with seamless real-time integrations.
reduction in manual data entry tasks
data accuracy after integration
typical ROI timeframe
faster order-to-cash cycles
Unify Your Business Data with Seamless CRM & ERP Integration
When your CRM and ERP don't communicate, your teams waste hours on duplicate data entry, errors multiply, and critical business insights are trapped in silos.
Single Source of Truth
We create seamless integrations that unify customer data, orders, inventory, and financial information across all your core business systems for complete visibility.
Proven Integration Expertise
From Salesforce to SAP, HubSpot to NetSuite, and custom legacy systems, we have deep experience integrating every major platform and unique business requirement.
Platforms We Integrate
We connect all major CRM and ERP platforms seamlessly. From Salesforce and HubSpot to SAP and NetSuite, we have deep expertise integrating the most widely-used enterprise platforms plus custom-built systems. Our platform-agnostic approach ensures your critical business systems work together as a unified ecosystem.

Data Mapping & Sync Rules
Precise data mapping ensures information flows accurately between systems while maintaining data integrity. We create comprehensive field mapping strategies, define data transformation rules, establish validation protocols, and build conflict resolution logic that keeps your data consistent, accurate, and trustworthy across all platforms.

Automation & Workflows
Transform manual processes into intelligent automated workflows that trigger actions across systems. When a deal closes in your CRM, automatically create orders in your ERP, update inventory, trigger fulfillment workflows, and notify relevant teams—all without manual intervention. Automation reduces errors, accelerates processes, and frees your team to focus on high-value work.

Testing & Support
Comprehensive testing ensures your integration works flawlessly before going live, and ongoing support keeps it running smoothly. We provide rigorous testing in staging environments, phased rollout strategies, real-time monitoring, proactive issue detection, and responsive support to address any integration challenges quickly and effectively.

Trusted by Enterprise Organizations
Real Integration Success Stories
See how we've helped organizations unify their business systems and achieve measurable operational improvements.

Salesforce-NetSuite Integration
Global Manufacturing Inc.
Complete bidirectional integration between Salesforce CRM and Oracle NetSuite ERP, unifying sales, inventory, and financial data. Real-time order sync, automated invoicing, and unified customer data eliminated manual data entry and reduced errors significantly.
Technologies
Our CRM & ERP Integration Process
A systematic, proven approach that ensures reliable integration and long-term success
Discovery & Requirements Analysis
Deep dive into your current systems, business processes, data structures, and integration requirements. We map existing workflows, identify pain points, understand data dependencies, and define clear integration objectives that align with your business goals.
Deliverables
Integration Architecture Design
Design comprehensive integration architecture including data flow diagrams, sync strategies, error handling approaches, and security protocols. Define system of record for each data type, establish conflict resolution rules, and create detailed technical specifications.
Deliverables
Data Mapping & Transformation Logic
Create detailed field-level mappings between systems, define data transformation rules, establish validation protocols, and build conflict resolution logic. Document every mapping decision and create comprehensive data dictionaries for reference.
Deliverables
Development & Configuration
Build integration components including API connections, middleware layers, data transformation logic, automated workflows, and monitoring systems. Develop in staging environments with version control and comprehensive code documentation.
Deliverables
Testing & Quality Assurance
Rigorous testing across multiple scenarios including normal operations, edge cases, error conditions, and high-volume loads. Validate data accuracy, test rollback procedures, verify security protocols, and ensure performance meets requirements.
Deliverables
Deployment & Ongoing Support
Phased deployment strategy with continuous monitoring, user training, documentation handoff, and responsive support. Establish monitoring dashboards, alert systems, and maintenance protocols to ensure long-term integration reliability and performance.
Deliverables
Complete Integration Deliverables
Everything you need for a successful, reliable, and maintainable integration
Integration Architecture Documentation
Comprehensive documentation covering system architecture, data flow diagrams, integration patterns, and technical specifications for complete transparency and future reference.
Complete Data Mapping Matrix
Detailed field-to-field mapping document showing how data flows between systems, transformation rules applied, and validation protocols enforced.
API Connections & Middleware
Fully configured API integrations, custom middleware components, and connection layers that enable secure, reliable data exchange between platforms.
Automated Workflows & Business Rules
Intelligent automation workflows that trigger actions across systems based on business events, reducing manual work and accelerating processes.
Security & Compliance Protocols
Enterprise-grade security measures including encrypted data transfer, access controls, audit logging, and compliance with industry regulations.
Real-Time Monitoring Dashboard
Live monitoring dashboard showing integration health, sync status, error logs, performance metrics, and data quality indicators.
Testing & QA Reports
Comprehensive test plans, QA reports, performance benchmarks, and validation documentation proving integration reliability.
Data Sync & Conflict Resolution
Sophisticated sync mechanisms with intelligent conflict detection and resolution logic to maintain data consistency across systems.
Ongoing Support & Maintenance
Dedicated support team, proactive monitoring, regular system health checks, and rapid issue resolution to keep integration running smoothly.
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Process Optimization
Eliminate bottlenecks and automate workflows to improve operational efficiency and reduce costs.
Custom Enterprise Tools
Build bespoke enterprise software that matches your unique workflows, rules, and security needs.
Custom Web Applications
Build powerful, scalable web applications tailored to your unique business requirements.
API Development & Integration
Connect systems and build robust APIs that power modern digital ecosystems.
What Our Clients Say
Real feedback from businesses we've helped integrate and unify
“Verlua transformed our operations by integrating our CRM and ERP seamlessly. We eliminated hours of manual data entry daily and now have complete visibility across sales and operations. The ROI was evident within 3 months.”
David Rodriguez
COO at Precision Manufacturing Co
“The team handled our complex multi-system integration with professionalism and expertise. They connected our CRM, ERP, support system, and custom tools into a unified ecosystem. Data now flows seamlessly and our teams are more productive than ever.”
Rebecca Chen
VP of Operations at TechServices International
“Outstanding work integrating our legacy ERP with modern cloud CRM. They made it look easy despite the technical complexity. The integration is rock-solid, and the ongoing support has been exceptional. Highly recommend their integration services.”
Michael Foster
IT Director at Regional Healthcare Alliance
Frequently Asked Questions
Everything you need to know about CRM & ERP integration services
What CRM and ERP platforms do you integrate?
We integrate all major CRM platforms including Salesforce, HubSpot, Microsoft Dynamics 365, Zoho CRM, and Pipedrive. On the ERP side, we work with SAP, Oracle NetSuite, Microsoft Dynamics 365 ERP, Sage, QuickBooks, and custom-built ERP systems. We also integrate these with marketing automation, support ticketing, e-commerce platforms, and custom internal tools. Our platform-agnostic approach means we can connect virtually any system with proper APIs.
How long does a CRM/ERP integration project take?
Timeline depends on complexity, number of systems, and data volume. Simple two-way integrations between CRM and ERP typically take 3-6 weeks including discovery, mapping, development, testing, and deployment. More complex multi-system integrations with custom workflows, data transformations, and legacy systems can take 8-16 weeks. We provide detailed project timelines during our discovery phase based on your specific requirements and system architecture.
Will my existing data be safe during integration?
Absolutely. Data security and integrity are our top priorities. We follow strict protocols including comprehensive data backups before any integration work begins, staging environment testing before production deployment, incremental migration strategies to minimize risk, real-time monitoring and validation during data sync, and rollback plans for every integration phase. We never work directly in production until thoroughly tested, and all data transfers are encrypted and logged.
Can you handle real-time data synchronization?
Yes! We design integrations with various sync strategies based on your needs: real-time synchronization using webhooks and event-driven architectures for instant updates, near-real-time sync with minimal latency (seconds to minutes), scheduled batch processing for high-volume data updates, and hybrid approaches combining real-time critical data with batch processing for analytics. We help you determine the optimal sync strategy based on data volume, business requirements, and system capabilities.
What happens if data conflicts occur between systems?
We implement robust conflict resolution strategies during the integration design phase. This includes defining a system of record for each data type, establishing clear data governance rules and priorities, implementing automated conflict detection and resolution logic, creating manual review workflows for complex conflicts, and maintaining detailed audit logs of all data changes and resolutions. We work with your team to establish business rules that govern how conflicts should be handled before they occur.
How do you handle custom fields and unique data structures?
Custom fields and unique data structures are common and we handle them systematically. Our process includes comprehensive field mapping sessions to understand all custom fields, data transformation logic to convert formats between systems, validation rules to ensure data quality and consistency, flexible mapping that adapts to changes in either system, and thorough documentation of all custom field mappings. We create a detailed mapping document that serves as the blueprint for the integration and reference for future changes.
Can you integrate systems that don't have built-in APIs?
Yes, we have experience integrating legacy and systems without modern APIs. Solutions include building custom API layers or middleware for legacy systems, database-level integration where appropriate and secure, file-based integration using scheduled imports/exports, screen scraping and RPA for systems without any integration options, and modernization recommendations for long-term sustainability. We assess the best approach based on your specific systems, security requirements, and long-term technology roadmap.
What kind of reporting and visibility will I have?
Integration visibility is critical for operations and troubleshooting. We provide comprehensive monitoring dashboards showing integration health and status, real-time sync status and data flow metrics, detailed error logs with alerts for failed transactions, data quality reports highlighting inconsistencies or issues, performance analytics tracking sync speed and volume, and custom reports based on your KPIs. You will have complete visibility into what data is flowing between systems and when.
How do you handle ongoing maintenance and updates?
Integration maintenance is essential for long-term reliability. Our support includes proactive monitoring with 24/7 automated health checks, regular updates to accommodate platform API changes, performance optimization and tuning as data volumes grow, troubleshooting and rapid issue resolution, documentation updates and knowledge transfer, and quarterly review sessions to assess integration performance and identify optimization opportunities. We offer flexible maintenance plans tailored to your needs.
What is the typical ROI for CRM/ERP integration?
Most organizations see significant ROI within 6-12 months through multiple benefits: 60-80% reduction in manual data entry and duplicate work, 40-50% improvement in data accuracy and reliability, 30-40% faster order processing and fulfillment, improved customer experience from unified data visibility, better forecasting and decision-making with integrated reporting, and elimination of costly errors from data inconsistencies. We help you define and track specific KPIs to measure ROI based on your integration goals.
Ready to Unify Your Business Systems?
Let's connect your CRM, ERP, and core platforms into a unified ecosystem that eliminates manual work, reduces errors, and gives you complete visibility across your entire operation.