(opens the live site in a new tab)NorCal Nectar
Northern California raw honey producer with an online store. Educational content leads visitors to the products.
802 → 2,733Google search clicks, Mar 20–Jun 17, 2026 vs. Jun 18–Sep 15, 2026
WooCommerce Development
WooCommerce development for teams that want WordPress flexibility with reliable commerce capabilities. Complete ownership, deep customization, and scalable architecture for growing online stores.
WooCommerce combines the power of WordPress with enterprise e-commerce capabilities, giving you complete control, flexibility, and ownership of your online store.
Built on WordPress, the world's most popular CMS, WooCommerce inherits unmatched flexibility, thousands of plugins, and a massive developer community for unlimited customization possibilities.
Unlike SaaS platforms, you own your data, code, and infrastructure completely. No platform fees, no restrictions, and total control over customization, hosting, and integrations.
WooCommerce gives you complete control over your store design through WordPress. Build exactly what you envision with custom themes, page builders, and limitless customization options. Unlike template-restricted platforms, every element can be tailored to match your brand identity and create unique shopping experiences that differentiate you from competitors.

Access thousands of WooCommerce extensions and WordPress plugins to add any functionality imaginable. From subscriptions and bookings to memberships and custom shipping calculators, the WooCommerce ecosystem provides pre-built solutions and custom development options for specialized features that grow with your business needs.

Own your store completely with WordPress flexibility. Unlike SaaS platforms, you control your hosting, data, and customization without platform fees or restrictions. Scale on your terms, integrate with any system, and modify every aspect of your store. This ownership provides long-term cost savings and strategic independence as your business evolves.

WooCommerce supports many payment gateways with no additional platform fees beyond processing costs. Choose providers based on your market, accept multiple currencies, and implement custom payment flows. This flexibility reduces transaction costs and enables payment experiences optimized for your target audience and business model.

Live e-commerce work from the Verlua portfolio. NorCal Nectar runs on Shopify and Sedalia Flowers is a custom ordering site; neither is WooCommerce.
(opens the live site in a new tab)Northern California raw honey producer with an online store. Educational content leads visitors to the products.
802 → 2,733Google search clicks, Mar 20–Jun 17, 2026 vs. Jun 18–Sep 15, 2026
(opens the live site in a new tab)Local florist in Sedalia, Missouri, with online ordering and delivery.
A clear approach to building fast, flexible WordPress e-commerce stores
Comprehensive discovery to understand your products, business model, customer journey, and integration needs. Define WooCommerce feature requirements, plugin selection, and custom development scope to create the optimal WordPress e-commerce foundation.
Design custom WooCommerce theme or customize premium theme to match your brand. Create intuitive product layouts, optimized checkout flows, and mobile-responsive designs that convert visitors into customers while maintaining WordPress flexibility.
Develop custom theme or child theme, configure WooCommerce settings, install and customize plugins, and build any custom functionality. Implement product variations, custom attributes, and specialized features that match your exact business requirements.
Configure payment gateways with proper security, set up shipping zones and methods, integrate with shipping carriers for real-time rates, and implement tax calculations. Test all payment flows and shipping calculations thoroughly.
Import products with all attributes, images, and variations. Migrate content from existing store if applicable, configure product categories and tags, and optimize all product pages for search engines and conversion.
Optimize site speed with caching and CDN, implement security measures and SSL, conduct thorough testing of all store functions, train your team on WooCommerce management, and launch with monitoring for smooth operations.
Everything you need for a successful WooCommerce store launch and long-term growth
Fully functional WordPress e-commerce store with custom theme, configured WooCommerce settings, and optimized for conversions and user experience.
Custom-designed WooCommerce theme or professionally customized premium theme that perfectly represents your brand and product catalog.
Carefully selected and configured plugins for extended functionality, plus custom plugin development for unique business requirements.
Secure payment gateway setup with Stripe, PayPal, or other providers, configured with proper security and compliance measures.
Complete shipping setup with zones, methods, and carrier integrations, plus automated tax calculations based on your business rules.
Organized product catalog with categories, tags, variations, attributes, and SEO-optimized descriptions for maximum discoverability.
SSL certificates, security plugins, firewall protection, caching implementation, and performance optimization for fast page loads.
Comprehensive documentation covering store management, product updates, order processing, and WordPress best practices for your team.
Integration with CRM, email marketing, analytics, inventory management, and other business tools to streamline operations.
Explore our other e-commerce solutions that complement your WooCommerce store
High-converting online stores with optimized checkout flows and CRO strategies.
Custom Shopify themes, apps, and optimization for growing e-commerce brands.
Category, product, and technical SEO that gets your store found for the products people are already searching for.
Data-driven testing and layout changes that turn more of your existing store traffic into orders.
Custom website design and development that captures your brand and drives results.
Search engine optimization to improve rankings and drive organic traffic to your store.
Everything you need to know about WooCommerce development
WooCommerce offers flexibility and control through WordPress. You own your data, can customize almost anything, and can pick from thousands of plugins and themes. Unlike SaaS platforms, WooCommerce itself has no monthly platform fee, though you pay for hosting and any premium plugins. It suits stores that need more customization than a hosted platform allows.
WooCommerce needs WordPress hosting that meets the current PHP and MySQL requirements listed on woocommerce.com. We recommend managed WordPress hosting for performance and security. Your hosting should include SSL, regular backups, and enough resources for your catalog and traffic.
Yes, when it is configured properly. Large catalogs need good hosting, caching, database optimization, CDN integration, and clean code. We scope the hosting and performance setup around your catalog size.
WooCommerce supports many payment gateways, including Stripe, PayPal, Square, and Authorize.net, plus WooCommerce Payments. You can accept credit cards and digital wallets like Apple Pay and Google Pay. We configure gateways with proper security, currency support, and subscription billing if needed.
Verlua builds websites and stores as one-time projects in the $2,500 – $5,000 range. Stores with large catalogs, subscriptions, or custom integrations are scoped after discovery, and we quote a fixed price before work starts. Ongoing costs besides our fee include hosting, premium plugins, and optional maintenance.
Yes, when properly configured, WooCommerce is highly secure. We implement SSL certificates for encrypted transactions, PCI-compliant payment gateways, regular security updates, firewall protection, and security plugins like Wordfence. WooCommerce itself does not store credit card data—payments are processed securely by certified payment gateways. We follow WordPress security best practices including strong passwords, two-factor authentication, and regular backups.
Yes. We migrate stores from Shopify, Magento, BigCommerce, and other platforms to WooCommerce. The process covers products, customers, orders, and content, with redirects to protect search rankings. We test thoroughly before launch to confirm data integrity, working payment flows, and correct shipping calculations. Timelines depend on store complexity and data volume.
Essential plugins depend on your needs, but commonly include: WooCommerce Subscriptions for recurring billing, YITH WooCommerce Wishlist for customer wishlists, WooCommerce Bookings for appointment-based products, Advanced Custom Fields for extra product data, WP Rocket for caching and performance, and Yoast SEO for search optimization. We recommend and configure plugins based on your specific business model, avoiding plugin bloat that can slow your site.
WooCommerce offers flexible shipping options including flat rate, free shipping, local pickup, and table rate shipping. We integrate with ShipStation, EasyPost, or carrier-specific plugins for real-time rates from USPS, FedEx, UPS, and DHL. You can configure shipping zones by location, weight-based rates, and conditional logic. For complex shipping needs, we customize shipping calculations or integrate with fulfillment services like ShipBob or Amazon FBA.
WooCommerce stores need regular WordPress core, theme, and plugin updates, database optimization, security monitoring, backup verification, and performance checks. We can cover updates, security patches, and uptime monitoring under a maintenance plan. Proper maintenance prevents security problems and keeps the store compatible.
Let's create a flexible, powerful WordPress e-commerce solution that gives you complete control and grows with your business.