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Website case study

TaskDen

A product website that explains AI workers through familiar tasks, visible workflow examples, and clear human controls.

Industry
AI software & workflow automation
Focus
Product website · Interaction design · Use-case architecture
TaskDen homepage with a task delegation composer and a worker activity preview

The brief

Making AI delegation tangible.

AI automation can be difficult to evaluate from a feature list alone. A prospective user needs to recognize a task they already do, understand how delegation works, and see where their own judgment remains part of the process.

TaskDen’s public website starts with that interaction. A task composer and selectable examples introduce inbox triage, lead follow-up, and weekly reporting. A product preview then shows the relationship between a request, worker activity, and an action awaiting review.

TaskDen product presentation showing approval requests, an audit log, and scoped access
Approval and activity previews explain how a person stays involved in delegated work.

Design & experience

How it comes together.

Start with a familiar task

The opening interaction invites visitors to describe work in plain language. Example prompts make the idea concrete before sign-up. The next section breaks the workflow into delegation, execution, and approval so the product’s purpose is readable at a glance.

Put control in the presentation

Approval requests, activity logs, and scoped access are visible parts of the product story. The interface examples explain what a user can review and how they can follow progress, giving operational questions a place alongside the automation message.

Connect the product to everyday work

Dedicated use cases cover recurring reports, customer email, meeting follow-ups, and other repeatable tasks. Integration, pricing, and security pages support a deeper evaluation. Each route helps a visitor move from a broad interest in AI to a specific workflow they want to explore.

What we delivered

  • Product-led marketing website
  • Interactive task examples
  • Workflow and approval previews
  • Use-case and integration navigation

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